It’s been quite a hectic year for the English virtual band, The Gorillaz. Along with a new album, bassist Murdoc went to jail and also got released (interview coming soon). What else could this rowdy bunch possibly get into? Oh, nothing special, just going to space. That’s right, SPACE! Earlier this week it was announced that the band would be collaborating with G-SHOCK Watches to celebrate the brand’s 35th anniversary. G-SHOCK creator, Kikuo Ibe, desperately needs the band’s help to fulfill his intergalactic fantasies thus mission M101 was born. Their process is captured in video shorts on their journey to being the first band to perform a gig in space. Along with the announcement came the very first episode, check it out below!

The next episode should be out next week! And while no designs have been released yet you can subscribe to the G-Time Newsletter to get updates! 

CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up.” –


Fallon Marie Gannon